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Themes

The Themes module lets you apply pre-built visual styles to your website. A theme changes colors, typography, and spacing across your entire site instantly โ€” without touching individual sections.

Accessing Themesโ€‹

Go to Digital Presence โ†’ Website Builder โ†’ Themes, or click View Builder from the Theme Library.

Theme Libraryโ€‹

BrandForge includes 12 themes organized by category:

All Themesโ€‹

ThemeStylePrimary color
Corporate BlueProfessional and trustworthy โ€” B2B and enterprise#0077CC
Executive DarkAuthoritative and premium โ€” finance and consulting#1E3A5F
Studio MonoStark black and white precision โ€” the designer's choice#111111
Cream EditorialWarm editorial tones โ€” photographers and art directors#2C2C2C
+ 8 moreโ€”โ€”

Categoriesโ€‹

CategoryThemes includedBest for
Business (2)Corporate Blue, Executive DarkB2B, finance, consulting
Portfolio (2)Studio Mono, Cream EditorialDesigners, photographers, creatives
Ecommerce (2)Bold commerce stylesOnline stores, DTC brands
Startup (2)Modern, fast, product-focusedSaaS, apps, tech
Wellness (2)Soft, calm, organicHealth, beauty, lifestyle
Luxury (2)Premium, refined, editorialLuxury goods, hospitality, fashion

Applying a Themeโ€‹

  1. Browse the Theme Library (filter by category if needed)
  2. Click Apply Theme on your chosen theme
  3. Your website updates instantly in the preview

Theme changes are applied site-wide โ€” all pages update simultaneously.

Previewing a Themeโ€‹

Before applying, hover over a theme card to see a visual preview of the color palette and typography style.

Relationship to Brand Strategy Colorsโ€‹

Your Brand Strategy color palette is the default color input for all themes. When you apply a theme, it uses your brand colors as the base and applies the theme's typographic style, spacing, and layout patterns.

If you want to fully override with a theme's built-in colors, select the Use theme colors option when applying.

After Applying a Themeโ€‹

After applying a theme, you can continue editing individual sections in the Pages editor. Theme styles set the defaults, but section-level overrides are always possible.


Themes vs. brand colors

Think of themes as the structure and feel (fonts, spacing, layout patterns) and your brand palette as the color. The best results come from picking a theme that matches your brand's vibe and letting your brand colors do the rest.